SHOMA THE LABEL is a luxury womenswear brand defined by refined design, cultural nuance, and intentional craftsmanship. Each piece is created to evoke a sense of presence quietly powerful, deeply feminine, and undeniably modern.

Founded in 2020 by Creative Director Shoma Persad, the brand is shaped by a personal exploration of heritage, identity, and expression. Drawing from Indian and Caribbean influences, the brand brings together diverse perspectives, translating them into contemporary silhouettes that feel both timeless and distinct.

Leaning into a deep love and appreciation for print, Shoma creates garments for the modern woman as an avenue for vibrant self-expression celebrating the beauty, depth, and style of her culture through design. A refined and sophisticated approach underpins the brand’s aesthetic, offering a point of view that reflects the richness and elegance of the Caribbean.

At its core is a study in balance. Structure meets fluidity, strength meets softness, and tradition meets modernity. Clean, architectural lines are softened by movement and drape, while considered detailing and luxurious fabrics elevate each garment with a sense of purpose and restraint.

With a global outlook, SHOMA THE LABEL seeks to bring Trinbagonian culture into a contemporary fashion dialogue creating pieces that reflect the many layers and evolving narrative of the Caribbean, shaped through the lens of Shoma’s own journey.

Rooted in craftsmanship and guided by intention, our brand creates pieces that transcend seasons designed not only to be worn, but to be felt.

SHOMA THE LABEL stands for women who carry history in their bones and elegance in their stride ,women who know that where they come from is just as powerful as where they are going.